Success for Phase 2 of Advancing Excellence Campaign

The recruitment period of the Phase 2 Advancing Excellence in America’s Nursing Homes Campaign ended at midnight Jan. 31, 2010, and there is a lot of great news to report

Here are the highlights:

• The campaign exceeded its own goal of 5000 nursing homes signed up, with 5,860 nursing homes, including 1,132 new participants and 4,728 re-enrollees (now charter members of the campaign).
• In the “large-sized states” or those states with more than 344 nursing homes, Georgia recruited 99.4% of nursing homes, Wisconsin recruited 52.7% and Missouri recruited 44.8%.
• In the “medium-sized states” (between 132 and 344 nursing homes), Arkansas recruited 100% of nursing homes, Kansas recruited 81.2%, and Colorado recruited 75.7%.
• In the “small-sized” states, (less that 132 nursing homes), South Dakota recruited 95.4% of nursing homes, Rhode Island recruited 94.2% and New Mexico recruited 62.9%.

According to Carol Benner, the national director, in order to recognize their achievement, the Local Area Networks for Excellence (LANE) for the above 9 states will receive stipends, which can be used for speakers or any activity to further the cause of the campaign. For reaching 100% recruitment, Arkansas will receive an additional bonus.

The campaign said it will also notify the governors of these states and help the LANEs with press releases to honor their achievement.

The campaign will continue with recruitment, but will transition to performance improvement to make a real difference in the quality of care and life for our nation’s residents.